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Brand Identity
Evolution.

Even a brand with a great story can benefit from better storytelling.

The
Gist

Brain Injury Services. Great Purpose. True Impact.

What they needed help with was how best to tell their story.
With a new name — HIRO — we came onboard and were able to work closely with this great group of people to create a ‘Story Brand’ that we can all be proud of.

We created a whole new visual brand identity for HIRO while also developing a website and communication materials that more fully told their great story.

This is one of our favourites and a great example of the kind of work we like to do.

Ingredients

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The Results
A promise
of hope.

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Information Sharing & Capture Workshops​

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Powerful/efficient Staff Intranet​

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Pages of highly helpful content​

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Internal Job Applications (new Staff Intranet)

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Public Job Applications

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