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Brand Creation
& Storytelling.

The best brands stand for something and live from the inside out.

The
Gist

Soup to nuts is the expression!

It’s a strange saying but that is what we did in support of Grand River Nursing. We started with the Brand and created a new bespoke identity and design system to convey their unique positioning.

From there, we created a full suite of marketing touch-points, our main emphasis on their new amazing website. A natural extension of the brand to tell GRN’s amazing story – built with relatable storytelling, UI/UX and a sophisticated booking and payment system.

Ingredients

Grand-River-Nursing-Logo-Final-13
Grand-River-Nursing-Logo-Final-13

Colors

PANTONE      
HEX
#F3E8DA
RGB 243 232 218
CMYK 4 7 12 0

PANTONE 141C
HEX
#F4C55C
RGB 244 197 92
CMYK 3 22 75 0

PANTONE 2955C
HEX
#003764
RGB 0 55 100
CMYK 100 78 35 28

The Results
An instant classic

0

Hours of testing to create a perfect responsive experience

0 +

Position increase in Top 10 Keywords on Google

0

Words written to improve Experience and SERP

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