CCBC

Branding &
Positioning

Golden Rule: Always treat your plumber and your accountant like family!

The
Gist

CCBC is leading a youthful and refreshing movement for change in the accounting industry. Instead of standing apart and above their clients, they wanted to be a new voice in an overly institutionalized industry.

We packed this purpose and vision into a fresh and disruptive new brand for CCBC.

We are plenty proud of the work we did to help them achieve this goal.

Ingredients

  • Strategy
  • Positioning
  • Messaging
  • Standards
  • Web Design
  • Content Strategy
  • UI/UX Design
  • Art Direction
  • Graphic Design
  • Content Management
  • Backend Development

Colors

PANTONE 000C
HEX #FFFFFF
RGB 255 255 255
CMYK 0 0 0 0

PANTONE 7709 C
HEX #63B1BC
RGB 99 177 188
CMYK 62 0 18 6

PANTONE 282 C
HEX #041E42
RGB 4 30 66
CMYK 100 90 13 68

The Results
An instant classic

0

Photos taken

0

Minutes of audio recording content transcriptions

0

Lines of custom code

midfield-testimonial_hero-ccbc

This was our first time working with a branding agency, Midfield provided great guidance and it was one of the best working relationships we’ve ever had.

CCBC

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